Samsung’s design chief Mauro Porcini sends ‘design message’ to all smartphone makers: ‘Humans are attracted by…’

Samsung’s new Chief Design Officer, Mauro Porcini, urges smartphone makers to move beyond minimalist design towards “expressive” aesthetics that cater to human needs for diversity and personalization. He advocates for products infused with purpose, emphasizing AI amplified by Emotional Intelligence and Human Imagination to counter fears of technology eroding human qualities and to foster optimism.