From street posters to trending hashtags: How social media became the Superstar of film promotions!

Social media has revolutionized film advertising, offering direct communication and quick results compared to traditional methods like newspapers and television. Filmmakers now strategically use platforms like Facebook, Instagram, and X to release teasers, songs, and behind-the-scenes content, creating anticipation and buzz. Virality on social media can significantly impact a film’s success, making it a dominant force in the advertising world.