Swatch issues apology in China after ‘Slanted eye’ ad that experts call ‘Quite a Fundamental Mistake’

Swatch faced backlash in China after an ad campaign featured a model making a “slanted eye” gesture, considered racist. The company swiftly apologized, removed the ads, and saw a temporary stock dip. This incident adds to Swatch’s challenges in China, where sales have declined, and tariffs impact exports.