‘If you pay big money…’: Siddharth Roy Kapur says Saiyaara, Kantara Chapter 1 success proves Bollywood needs to look beyond stars

Bollywood producer Siddharth Roy Kapur advocates for a content-first approach, citing hits like Saiyaara and Kantara Chapter 1. He believes films can thrive without big stars, drawing parallels to Hollywood’s shift towards franchises. Kapur emphasizes creating star-independent movies to manage production costs and enhance creative freedom, arguing that audiences reward compelling stories regardless of star power.