Apple Watch revenue surpass $100 billion in Q2 2025: What are biggest challenges that world’s ‘most-popular’ smartwatch faces as Apple is set to launch new models on September 9

Apple Watch revenues exceeded $100 billion by Q2 2025, amidst rising competition, especially in China where Huawei leads. Apple is launching new Apple Watch Series 11, Ultra 3, and SE 3 models to combat sales decline and challenges from specialized competitors like Garmin and Imoo. The company aims to regain market share with new features and portfolio expansion.