Cleveland Browns add first brown helmet in 79-year franchise history with Alpha Dawg – Here’s what fans think

The Cleveland Browns are set to debut ‘Alpha Dawg,’ an alternate helmet design, in the 2025 NFL season. This marks the first time the team has introduced brown helmets, a departure from their traditional orange. The Browns will wear the new helmets three times, paired with brown jerseys and pants, while partnering with DUDE Wipes to promote the launch.