From ‘doga’ classes to collagen ‘puptides’, pet wellness culture is on the rise

Pets are increasingly recognized as family members, influencing legal and market trends. The pet care market is booming, projected to reach $427.75 billion by 2032, driven by wellness trends mirroring human self-care. These include supplements, doga, hydrotherapy, and alternative practices like CBD and Reiki, reflecting a shift towards holistic pet well-being.