From Kitchens to Clinics: Ayurveda Strengthens India’s Global Cultural Influence

Ayurveda, India’s ancient healing system, is emerging as a potent form of soft power, attracting global interest through its holistic approach to health and well-being. Emphasizing natural remedies, mindful living, and preventive care, Ayurveda resonates with a growing desire for sustainable and culturally grounded wellness practices.