How Amitabh Bachchan’s iconic lines powered Zohran Mamdani’s viral Bollywood-themed NYC mayor campaign

Zohran Mamdani’s historic New York mayoral win is marked by a unique Bollywood flair. His campaign videos, featuring iconic dialogues from ‘Deewar’ and popular songs, resonated deeply with South Asian and young voters. Mamdani masterfully blended cultural references with promises of practical reforms, positioning himself as a champion for the people against elitism.