Smriti Irani on Kyunki Saas Bhi Kabhi Bahu Thi 2: “We have fictionalised today’s issues like body shaming and ageing to connect with youth”

Smriti Irani’s return in ‘Kyunki Saas Bhi Kabhi Bahu Thi 2’ is a hit, especially with younger viewers. The show’s success on digital platforms stems from blending real-life issues like body shaming and ageing into the storyline. Smriti notes the reboot’s impressive viewership and engagement, with viewers spending significantly more time watching compared to other OTT shows.